Case Studies
Differentiated Media Buying Strategy to Fuel Global Growth for ByteDance’s SLG Games
- Tiered campaign strategy: Optimize acquisition costs in T3 markets while maximizing ROAS in T1/T2 markets.
- Casualized creative concepts to lower the barrier for SLG players and expand the user pool.
- Custom 3D asset production to efficiently support large-scale creative rollouts.
D2 ROAS
8%
ROAS Breakthrough (180 Days)
100%
Game Lifespan
2 years
Diversified Creative Strategy to Boost Youzu Interactive’s Global Brand Awareness
- Diversified shooting styles to enhance the game’s playfulness and realism.
- Elevate brand video appeal and deepen player recognition.
- Agile, rapid rollout across Europe, the Americas, Southeast Asia, and Latin America.
Monthly Video Deliveries
155+
Average Click-Through Rate (CTR)
2%
Social Media Management + KOL Marketing: Driving Viral Growth for Tideway’s New Product Launch
- Precision-matched KOL partnerships to build a content matrix aligned with the brand’s tone and identity.
- Social commerce marketing, leveraging short videos + user-generated content (UGC) for exponential viral growth.
- Multi-channel ad campaigns to boost brand awareness and drive sales conversions.
Total Brand Impressions
1.8M+
Total Brand Clicks
32K+
Product Sales (2 Months)
84K+
